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Sustainability marketing myopia
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1	Business Language in Focus Column It’s So Easy Being Green: Addressing Environmental Sustainability in the Business Language Curriculum Margaret Gonglewski, The George Washington University Anna Helm, The George Washin Add to Reading List Source URL: nclrc.org Language: English - Date: 2015-04-26 15:01:24 Sustainability Business Applied ethics Environmental economics Environmental social science Corporate social responsibility Sustainable business Environmental groups and resources serving K–12 schools Sustainability marketing myopia Environment Environmentalism Business ethics
2	July 1, 2009 FRUITFULBUSINESS IN THIS ISSUE Building the Business Case Add to Reading List Source URL: www.fruitfulstrategy.com Language: English - Date: 2009-07-08 11:44:10 Environmental economics Applied ethics Environmentalism Corporate social responsibility Social responsibility Business Sustainability marketing myopia Sustainability brand Environment Sustainability Business ethics
3	JuneEBMARKETING MODULES SERIES Add to Reading List Source URL: dyson.cornell.edu Language: English - Date: 2013-06-26 10:57:01 Target market Market segmentation Pricing Brand Distribution Product lining Sustainability marketing myopia Product differentiation Marketing Business Food marketing
4	Do certain words have more marketing power than others? Today’s marketers have an ever-growing choice of how they can reach their targets. Besides Add to Reading List Source URL: www.5metacom.com Language: English - Date: 2014-01-08 14:56:00 Graphic design Advertising Brand Sustainability marketing myopia Youth marketing Marketing Business Communication design
5	Bas de Leeuw, Co-ordinator, Sustainable Consumption Programme, UNEP DTIE, echoed the words of Mahatma Gandhi: Add to Reading List Source URL: www.greencouncil.org Language: English - Date: 2007-01-03 21:48:43 Environmental design Ecodesign Marketing Green marketing Sustainability marketing myopia Sustainability Environment Environmentalism
6	1. INTRODUCTION The marketing process in SHIs is one of the most critical management and operational processes. This function opens the window of the organisation to what services and/products it should offer to meet cu Add to Reading List Source URL: www.shra.org.za Language: English - Date: 2015-01-22 07:20:06 Management Relationship marketing Product marketing Market environment Competitor analysis Market segmentation Affordable housing Sustainability marketing myopia Marketing Business Strategic management
7	Choices for a Sustainable Future 2009 Sustainability Report Summary Choice: It’s what we’ve provided customers for nearly 140 years. Add to Reading List Source URL: www.cms.kimberly-clark.com Language: English - Date: 2010-12-20 11:17:31 Environmental social science Kimberly-Clark Winnebago County Wisconsin Sustainability Sustainable business Environmental certification Sustainability marketing myopia Environmental economics Environment Environmentalism
8	120117_Global Sustainability Materials Education-web Add to Reading List Source URL: www.ecospecifier.com.au Language: English - Date: 2013-08-30 19:26:13 Sustainable architecture Sustainable building Environmentalism Energy conservation Sustainable design Green building Sustainability advertising Sustainability marketing myopia Environment Sustainability Architecture
9	PRESS RELEASE April[removed]Perth Painters Get Training for Sustainability Perth painting contractors who wished to improve their sustainability recently received training under the GreenPainters program, the national sust Add to Reading List Source URL: www.greenpainters.org.au Language: English - Date: 2010-05-11 11:34:10 Environmentalism Sustainable architecture Sustainable building Green building Sustainability marketing myopia Environment Sustainability Architecture
10	United Nations Association of Australia Business Awards Excellence in Overall Environmental Management Add to Reading List Source URL: www.unaavictoria.org.au Language: English - Date: 2014-07-31 20:28:41 Environmentalism Environmental social science Certification mark Sustainability advertising Sustainability marketing myopia Environment Sustainability Environmental economics