<--- Back to Details
First PageDocument Content
Marketing research / MIT Sloan School of Management / Business / Education in the United States / Rajagopal / Database marketing / Marketing / Glen L. Urban / Trust-based marketing
Date: 2004-03-18 12:05:41
Marketing research
MIT Sloan School of Management
Business
Education in the United States
Rajagopal
Database marketing
Marketing
Glen L. Urban
Trust-based marketing

Add to Reading List

Source URL: ebusiness.mit.edu

Download Document from Source Website

File Size: 24,65 KB

Share Document on Facebook

Similar Documents

Evolutionary Model Building Glen L. Urban; Richard Karash Journal of Marketing Research, Vol. 8, No. 1. (Feb., 1971), ppStable URL: http://links.jstor.org/sici?sici=%%298%3A1%3C62%3AEMB%3E2.0.CO

DocID: 1sE8I - View Document

Pre-Test-Market Evaluation of New Packaged Goods: A Model and Measurement Methodology Alvin J. Silk; Glen L. Urban Journal of Marketing Research, Vol. 15, No. 2. (May, 1978), ppStable URL: http://links.jstor.o

DocID: 1swqz - View Document

Premarket Forecasting for New Consumer Durable Goods: Modeling Categorization, Elimination, and Consideration Phenomena Glen L. Urban; John S. Hulland; Bruce D. Weinberg Journal of Marketing, Vol. 57, No. 2. (Apr., 1993)

DocID: 1s4rS - View Document

Marketing Decision-Information Systems: An Emerging View David B. Montgomery; Glen L. Urban Journal of Marketing Research, Vol. 7, No. 2. (May, 1970), ppStable URL: http://links.jstor.org/sici?sici=%2

DocID: 1rT04 - View Document

Sprinter Mod III: A Model for the Analysis of New Frequently Purchased Consumer Products Glen L. Urban Operations Research, Vol. 18, No. 5. (Sep. - Oct., 1970), ppStable URL: http://links.jstor.org/sici?sici=0

DocID: 1rIp2 - View Document