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Co-creation
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451	The Foundation and Future of Service-Dominant Logic S-D Logic The Service Day 2012 Add to Reading List Source URL: www.sdlogic.net Language: English - Date: 2012-05-30 00:33:51 Strategic management Process management Value Co-creation Integrator Value chain Core competency Service dominant logic Management Marketing Business
452	Microsoft PowerPoint - Final Customer - Guess what I just heard plu Add to Reading List Source URL: pwc.com.au Language: English - Date: 2015-02-15 22:29:18 Electronic commerce Integrated marketing communications Customer experience Co-creation Digital strategy Sales Online shopping 24/7 Customer Customer engagement Marketing Business Customer experience management
453	Service-Dominant Logic, Market Theory, and Marketing Theory S-D Logic Otago Forum 2 Add to Reading List Source URL: www.sdlogic.net Language: English - Date: 2009-02-20 13:51:50 Business Strategic management Marketing Service dominant logic Co-creation Core competency Value Marginalism Market Economic theories Management Economics
454	Microsoft Word - Document1 Add to Reading List Source URL: www.sdlogic.net Language: English - Date: 2012-02-16 14:45:25 Anthropology Structure Knowledge Co-creation Service dominant logic Value network Market Social network Innovation Science Sociology
455	American companies find themselves in an ever-increasing competitive global environment Add to Reading List Source URL: www.sdlogic.net Language: English - Date: 2009-05-13 14:07:18 Service dominant logic Interdisciplinary fields Value Co-creation Service system Service science management and engineering Value network Service Market Business Marketing Management
456	Die Gabler eBibliothek „Marketing“ jetzt kostenlos testen: www.gabler.de/flatrate Marktforschung Marketing-Controlling Sales Add to Reading List Source URL: www.sdlogic.net Language: English - Date: 2010-01-21 17:10:54 Co-creation Macromarketing Sales Value chain management capability Service system Business Marketing Service dominant logic
457	Microsoft Word - MS CustomerValue Cocreation JSR FINAL 1 February 2012 Add to Reading List Source URL: www.sdlogic.net Language: English - Date: 2013-02-26 00:29:59 Value Service system Service design Service science management and engineering Relationship marketing Strategic management Value chain Co-creation Service dominant logic Marketing Business Management
458	BEST USE OF BRANDED CONTENT This category celebrates the creation of, or natural integration into, original content by a brand. The purpose of branded entertainment is to deliver marketing messages by engaging consumers Add to Reading List Source URL: caanz.co.nz Language: English - Date: 2014-12-14 16:16:48 Management Business Marketing Strategic management
459	innocentive_logo_sm_white Add to Reading List Source URL: bradenkelley.com Language: English - Date: 2012-04-25 14:47:24 Social information processing Management Intelligence Behavior Collaboration InnoCentive Co-creation Offshoring Open innovation Innovation Crowdsourcing Outsourcing
460	The current issue and full text archive of this journal is available at www.emeraldinsight.com[removed]htm SPECIAL SECTION ON EXTENDING SERVICE-DOMINANT LOGIC Add to Reading List Source URL: www.sdlogic.net Language: English - Date: 2012-02-16 14:46:36 Marketing Co-creation Interdisciplinary fields Macromarketing Market Mathematical logic Resource-based view Logic programming Logic Business Service dominant logic Management

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