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  Part  2:  How  the  Hispanic  Market  Uses  Adver8sing  to  Make  New-­‐Vehicle  Acquisi8on  Choices     To understand what role media and advertising plays in t
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Document Date: 2013-09-24 21:16:24

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City

Detroit / New Trucks Detroit / /

Company

Business Associates / CNW / Repo Commercial Fleet Daily Rental Corp. / Shows Co. / Mfg / Guides Co. / /

Country

United States / /

Currency

USD / /

Facility

Mall Displays Auto Shows NaDonal Newspapers Special Events Other / Mall Displays Auto Shows / /

IndustryTerm

role media / Internet Auto Magazine / transportation / car acquisitions / advertising plays / e.g. transportation / car market / lawn equipment / Internet Saw ad / Internet Radio Ads Auto Ar8cles / Food prices / off-lease car / media options / food / /

MarketIndex

CNW Jitters / /

Organization

US Federal Reserve / /

Person

Mo Prev Mo / William Jeanes / /

Position

Driver / editor / Dealer / /

ProvinceOrState

Missouri / /

PublishedMedium

Consumer Reports / Road & Track / /

SocialTag