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Date: 2011-05-03 14:50:43 Terminology Hong Kong media TVB Television advertisement Nielsen ratings TVB Pearl Robert Chua Marketing Television Advertising		TABLE OF CONTENTS Section Page Number Table of Contents Add to Reading List Source URL: www.tvb.ca Download Document from Source Website File Size: 1,15 MB Share Document on Facebook

	Appendix Case – Television Programmes “Dolce Vita” (港生活．港享受) broadcast on the Pearl Channel of TVB on 19 April 2012 at 9:30pm-10:00pm and “Dolce Vita” (明珠生活) broadcast on the HD Jade Chann DocID: 1ux4P - View Document
	TABLE OF CONTENTS Introduction What is the Television Bureau of Canada? Why Advertisers Have Made Television Their Medium of Choice Key Strengths of Television Advertising in Canada Canada Versus United States Media Com DocID: 1gDlb - View Document
	TVBasics TVBasicsTABLE OF CONTENTS DocID: 1gCIQ - View Document
	TABLE OF CONTENTS Introduction What is the Television Bureau of Canada? Why Advertisers Have Made Television Their Medium of Choice Key Strengths of Television Advertising in Canada Canada Versus United States Media Com DocID: 1gwwb - View Document
	T V Ba s i c s6 TABLE OF CONTENTS Section DocID: 1gqbh - View Document