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Sponsored search auction
Results: 28

#	Item
1	Equilibrium Efficiency and Price Complexity in Sponsored Search Auctions Moshe Babaioff∗ Tim Roughgarden† Add to Reading List Source URL: theory.stanford.edu Language: English - Date: 2010-05-25 00:22:55 Auction theory Game theory Auctions Mechanism design Mathematics Decision theory VickreyClarkeGroves mechanism VickreyClarkeGroves auction Sponsored search auction Valuation Auction Vickrey auction
2	Vickrey Auction VCG Combinatorial Auctions Add to Reading List Source URL: www-tcs.cs.uni-sb.de Language: English - Date: 2016-03-29 17:50:24 Auction theory Game theory Auctions Mechanism design Decision theory Gaming VickreyClarkeGroves mechanism Vickrey auction VickreyClarkeGroves auction Auction Vickrey Sponsored search auction
3	0 An Expressive Mechanism for Auctions on the Web ¨ PAUL DUTTING , London School of Economics and Political Science MONIKA HENZINGER, University of Vienna Add to Reading List Source URL: paulduetting.com Language: English - Date: 2015-06-25 03:05:02 Auction theory Auctions Game theory Decision theory Gaming VickreyClarkeGroves auction Auction Competitive equilibrium Sponsored search auction Generalized second-price auction
4	Online Ad Auctions By Hal R. Varian∗ Draft: February 16, 2009 I describe how search engines sell ad space using an auction. I analyze advertiser behavior in this context using elementary price theory and derive a simpl Add to Reading List Source URL: people.ischool.berkeley.edu Language: English - Date: 2009-02-16 10:20:37 Marketing Digital marketing Online advertising Auction theory Compensation methods Pricing Pay-per-click Business models Sponsored search auction Click fraud Search advertising Vickrey auction
5	Algorithmic Game Theory Summer 2015, Week 11 Non-Truthful Mechanisms Beyond the Worst-Case Or: How Google Got So Incredibly Rich Add to Reading List Source URL: www.cadmo.ethz.ch Language: English - Date: 2016-01-25 09:13:39 Game theory Auction theory Auctions Decision theory Gaming Mechanism design Vickrey auction Sponsored search auction VickreyClarkeGroves auction Nash equilibrium VickreyClarkeGroves mechanism Economic equilibrium
6	CS364A: Algorithmic Game Theory Lecture #2: Mechanism Design Basics∗ Tim Roughgarden† September 25, Add to Reading List Source URL: theory.stanford.edu Language: English - Date: 2015-12-03 15:09:27 Auction theory Auctions Game theory Marketing Business First-price sealed-bid auction Vickrey auction Sponsored search auction Auction Bidding Proxy bid Generalized second-price auction
7	Algorithmic Game Theory Summer 2015, Week 1 Motivation ETH Zürich Add to Reading List Source URL: www.cadmo.ethz.ch Language: English - Date: 2016-01-25 09:13:39 Auction theory Game theory Business Marketing Auction Generalized second-price auction Spectrum auction Combinatorial auction Vickrey auction Bidding Sponsored search auction First-price sealed-bid auction
8	Simplicity-Expressiveness Tradeoffs in Mechanisms Add to Reading List Source URL: paulduetting.com Language: English - Date: 2012-10-30 16:18:44 Auctions Game theory Auction theory Decision theory Gaming Internet search Sponsored search auction Mechanism design VickreyClarkeGroves auction Auction Nash equilibrium Vickrey auction
9	X Do Externalities Degrade GSP’s Efficiency? Tim Roughgarden, Stanford ´ Tardos, Cornell Eva Add to Reading List Source URL: theory.stanford.edu Language: English - Date: 2012-06-21 14:07:51 Game theory Decision theory Mathematics Sponsored search auction Price of anarchy Auction theory Mechanism design Welfare economics Bayesian game Greedy algorithm Generalized second-price auction
10	Is Efficiency Expensive? Tim Roughgarden ∗ † Add to Reading List Source URL: theory.stanford.edu Language: English - Date: 2007-05-10 18:02:29 Auction theory Mechanism design Auctions Game theory Sampling Vickrey auction Revenue equivalence Auction Sponsored search auction Virtual valuation English auction Uniform distribution