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Internet marketing / MyThings / 3D graphics software / Touchpoint / FBX / Sales / Shop Direct Group / Online shopping / Marketing / Business / Advertising


myThings’ FBX campaign leverages 1st party data to drive 2.5x increase in new sales for Shop Direct The company Shop Direct is one of the largest online retailers in the UK with annual sales of £1.7 billion. It is hom
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Document Date: 2014-09-28 04:01:53

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Company

ISME / Shop Direct / myThings / K&Co / Very.co.uk / Facebook / /

Country

United Kingdom / /

Currency

GBP / /

IndustryTerm

ad solution / programmatic ad technology / online retailers / real time bidding mechanism / /

Person

Chris Howard / /

Position

head / head of digital / /

Technology

CRM / programmatic ad technology / /

SocialTag