Back to Results
First PageMeta Content
Conceptions of self / Self / Positive mental attitude / Self-enhancement / Elaboration likelihood model / Culture / Choice / Mind / Social psychology / Behavior


JOURNAL OF CONSUMER PSYCHOLOGY, 9(2), 67–82 Copyright © 2000, Lawrence Erlbaum Associates, Inc. Additivity Versus Attenuation: The Role of Culture in the Resolution of Information Incongruity
Add to Reading List

Document Date: 2010-04-27 23:57:58

Open Document

File Size: 80,31 KB

Share Result on Facebook

Company

Lawrence Erlbaum Associates Inc. / /

Country

China / United States / /

/

Facility

Memorial Drive / Kong University / Marketing University of California / Stanford University / Marketing Hong Kong University of Science / /

IndustryTerm

elaborated processing / heuristic processing / thought protocols / similar processing / culture-based processing / high involvement processing / information processing / consumer information processing / cultural processing differences / /

MarketIndex

VCT / VAT / /

NaturalFeature

East Coast / /

Organization

Hong Kong University of Science and Technology / University of California / Los Angeles / Graduate School / West Coast university / Stanford University / Marketing Hong Kong University of Science and Technology Past / Information Incongruity RESOLUTION OF INFORMATION AAKER AND INCONGRUITY SENGUPTA Jennifer L. Aaker Department / /

Person

F. Scott Fitzgerald / Jennifer L. Aaker / Jaideep Sengupta / John Kains / /

Position

soccer player / tennis player / /

Product

Fs / /

ProvinceOrState

California / /

Region

East Coast / /

SportsLeague

Stanford University / /

Technology

thought protocols / /

SocialTag