PRSA - PDFSEARCH.IO - Document Search Engine

PRSA
Results: 309

#	Item
111	Microsoft Word - PRJ Summer 2014.docx Add to Reading List Source URL: www.prsa.org Language: English Visual arts Marketing Public relations Public Relations Journal New media Public Relations Society of America Social networking service Advertising Center for Global Public Relations Communication design Business Communication
112	The Valid Metrics Framework These guidelines are intended to help practitioners identify a palette of Valid Metrics that will deliver meaningful measurement to reflect the full contribution of Public Relations. Add to Reading List Source URL: www.prsa.org
113	Public Relations Journal Vol. 5, No. 2, Spring 2011 ISSN © 2011 Public Relations Society of America Standardization in Public Relations Measurement and Evaluation Add to Reading List Source URL: www.prsa.org Language: English Business Advertising Psychometrics Communication Public relations Evaluation Scale Communication design Education Knowledge
114	How Spokesperson Rank and Selected Media Channels Impact Perceptions in Crisis Communication Add to Reading List Source URL: www.prsa.org Language: English Government Management Communication Marketing Crisis communication Spokesperson Public relations Reputation Social presence theory Business Crisis Crisis management
115	Microsoft Word - DiStaso_Wikipedia_2013 Survey.doc.docx Add to Reading List Source URL: www.prsa.org Language: English World Wide Web Collaboration Reliability of Wikipedia Corporate Representatives for Ethical Wikipedia Engagement WikiScanner Larry Sanger Wikimedia Foundation MediaWiki Wikipedia Computing Open content
116	Advocacy and Amplification: Nonprofit Outreach and Empowerment Through Participatory Media Public Relations Journal Vol. 7, No. 2, Special Issue: Diversity in Public Relations ISSN © 2013 Public Relati Add to Reading List Source URL: www.prsa.org Language: English Social psychology Public opinion Marketing Public Participatory culture Social media Two-way communication User-generated content Contingency theory of accommodation Public relations Communication Behavior
117	Microsoft Word - Best Practices Guide for Use of Statistics in Public Relations_FINAL.doc Add to Reading List Source URL: www.prsa.org Language: English Measurement Market research Research methods Sample Random sample Survey methodology Uncertainty Statistical hypothesis testing Confidence interval Statistics Sampling Psychometrics
118	Measure What Matters: Monitoring and Measurement in the New Media World PRSA NCC Katie Delahaye Paine CEO Paine Publishing Add to Reading List Source URL: painepublishing.com Language: English - Date: 2015-04-24 13:17:30 Media studies Social media measurement Science Knowledge Media transparency Standard Metrology Social media Measurement
119	Coalition for Public Relations Research Standards Metric name Item Add to Reading List Source URL: www.prsa.org Language: English Knowledge Market research Educational psychology Evaluation methods Metrica Content analysis Reliability Validity Technical standard Psychometrics Statistics Science
120	Coalition for Public Relations Research Standards Metric name Intent to take a specific action Add to Reading List Source URL: www.prsa.org Language: English Communication design Graphic design Visual arts Marketing Brand Reliability engineering Scale Research Market research Psychometrics Science

UPDATE