Netnography

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11	P. Wesolowski – University of Ottawa Abstract Past research has studied Public Service Motivation (PSM) using specific and narrow measurement criteria which we argue could be susceptible to socially desirable response Add to Reading List Source URL: www.cappa.ca Language: English - Date: 2014-05-20 11:19:53 Job satisfaction Plastarch material Science Social psychology Publishing Ethnography Netnography PlayStation: The Official Magazine
12	When Users Take Control: Managing the Dark Sight of Customer Co-Creation Workshop at ISPIM 2013, Tuesday, June 18, 1400 – 1530, Room 304, 3rd floor Led by Frank Piller & Alexandra Gatzweiler, RWTH Aachen University Add to Reading List Source URL: conference.ispim.org Language: English - Date: 2013-11-05 03:39:08 Ethnography Consumer behaviour Co-creation Innovation Netnography Deviance Advertising Creative Consumers Service Business Marketing Structure
13	PDF Document Add to Reading List Source URL: www.acrwebsite.org Language: English - Date: 2009-01-10 12:56:56 Graphic design Consumer behaviour Advertising Co-creation Consumer culture theory The Experience Economy Netnography Consumer Service dominant logic Marketing Business Communication design