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Macromarketing
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#	Item
21	Scott Vitell, Ph.D. Chair of the Department of Marketing Holder of the Phil B. Hardin Chair in Marketing Professor of Marketing and Pharmacy Administration Academic Background Add to Reading List Source URL: www.olemissbusiness.com Language: English - Date: 2014-08-07 15:31:36 Publishing Business Ethics Quarterly Marketing ethics Macromarketing Corporate social responsibility Business and Professional Ethics Journal Business ethics Applied ethics Ethics
22	Christopher L. Newman, Ph.D. Assistant Professor of Marketing Academic Background Ph.D. University of Arkansas, Marketing, 2012 M.S. University of Alabama, Marketing, 2007 Add to Reading List Source URL: www.olemissbusiness.com Language: English - Date: 2014-08-07 15:13:04 American Marketing Association Fayetteville Arkansas Business Marketing Macromarketing Newman
23	The Digital Market-Sphere (Dms): Modeling Virtual Transactons And Transvectons Add to Reading List Source URL: www.mmaglobal.org Language: English - Date: 2013-05-07 13:00:44 Relationship marketing Marketing plan Marketing ethics Marketing research Geo Societal marketing Social marketing Marketing Business Macromarketing
24	REVISITING PROFESSIONAL DEVELOPMENT: RECONCILING THE NEEDS AND RESPONSIBILITIES OF FACULTY, RESEARCHERS, AND ADMINISTRATORS Add to Reading List Source URL: www.mmaglobal.org Language: English - Date: 2014-04-27 07:14:20 Societal marketing Macromarketing Journal of Marketing Education Marketing Business schools in Canada
25	Microsoft Word - ALIC Consumers June 2007.doc Add to Reading List Source URL: www.rtohq.org Language: English - Date: 2014-08-15 11:15:46 Household income in the United States Macromarketing Marketing Income in the United States
26	The Theory of Monopolistic Competition, Marketing’s Intellectual History, and the Product Differentiation Versus Market Segmentation Controversy Journal of Macromarketing Add to Reading List Source URL: sdh.ba.ttu.edu Language: English - Date: 2013-08-27 11:41:56 Industrial organization Competition Monopolistic competition Demand Edward Chamberlin Product differentiation Macromarketing Perfect competition Monopoly Economics Marketing Imperfect competition
27	Shelby D. Hunt The Nature and Scope of Marketing Can a new model of the scope of marketing help resolve the "nature of marketing" and "marketing science" controversies? Add to Reading List Source URL: sdh.ba.ttu.edu Language: English - Date: 2013-08-23 11:43:47 Social marketing Advertising Societal marketing Macromarketing Marketing Business Marketing research
28	A Responsibilities Framework for Marketing as a Professional Discipline Shelby D. Hunt Many practitioners believe that marketing practice should be viewed as a profession. Similarly, many marketing academics argue that m Add to Reading List Source URL: sdh.ba.ttu.edu Language: English - Date: 2010-07-16 16:13:40 Relationship marketing American Marketing Association Marketing operations Societal marketing Marketing Business Macromarketing
29	The General Theory of Marketing Ethics: A Revision and Three Questions Shelby D. Hunt and Scott J. Vitell The general theory of marketing ethics, first published in the Journal of Macromarketing by Hunt and Vitell (1986) Add to Reading List Source URL: sdh.ba.ttu.edu Language: English - Date: 2007-08-23 12:36:22 Behavior Meta-ethics Social philosophy Philosophy of life Business ethics Virtue ethics Morality Moral absolutism Utilitarianism Ethics Philosophy Normative ethics
30	Shelby D. Hunt & John J. Burnett What is the nature of macromarketing? What is the nature of micromarketing7 This article reviews the controversy concerning the nature of the rna Add to Reading List Source URL: sdh.ba.ttu.edu Language: English - Date: 2013-08-27 11:32:22 Marketing research Micromarketing Social marketing Marketing Macromarketing Business

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