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Behavioral finance / Knowledge / Statistics / Risk / Marketing / Prospect theory / Expected utility hypothesis / Certainty effect / Behavioral economics / Decision theory / Economics / Utility
Date: 2014-02-05 08:56:45
Behavioral finance
Knowledge
Statistics
Risk
Marketing
Prospect theory
Expected utility hypothesis
Certainty effect
Behavioral economics
Decision theory
Economics
Utility

Prospect Theory: An Analysis of Decision under Risk

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