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Communication design / Graphic design / Social media / Social information processing / Brand engagement / Brand / Facebook / Engagement / Social Media in the Fashion Industry / Marketing / Business / Advertising


  Facebook fans: A fan for life? Karen Nelson-Field and Jennifer Taylor Admap May 2012
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Document Date: 2012-06-04 19:54:53

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File Size: 813,21 KB

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City

London / /

Company

Warc 2012 Warc Ltd. / Twitter / Facebook / Tiffany & Co / Starbucks / /

Country

United Kingdom / /

Currency

USD / cent / /

/

Facility

Jennifer Taylor Ehrenberg-Bass Institute / Ehrenberg-Bass Institute / University of South Australia / /

/

IndustryTerm

social media / social media mantra / advertising leads / social media content / advertising works / social media era / advertising impact / media types / social media engagement / /

Organization

University of South Australia / Jennifer Taylor Ehrenberg-Bass Institute for Marketing Science As / Ehrenberg-Bass Institute for Marketing Science / Advertising Research Foundation / /

Person

Jennifer Taylor / Karen Nelson-Field / /

/

Position

Author / senior research associate and lecturer / senior research associate / /

Product

Jeep / /

ProvinceOrState

South Australia / /

Region

South Australia / /

URL

www.warc.com/admap / www.warc.com / /

SocialTag