Jan-Benedict Steenkamp

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1	Cutting Edge: Our weekly analysis of marketing news 16 December 2015 Welcome to our weekly analysis of the most useful marketing news for CIM and CAM members. Quick links to sections Add to Reading List Source URL: www.cim.co.uk Language: English - Date: 2015-12-17 06:06:56 Marketing Gamification Gaming Customer relationship management Marketing research Youth marketing Marketing analytics Market segmentation Market research Target audience Marketing mix modeling Jan-Benedict Steenkamp
2	Cutting Edge: Our weekly analysis of marketing news 29 June 2016 Welcome to our weekly analysis of the most useful marketing news for CIM and CAM members. Quick links to sections Add to Reading List Source URL: www.cim.co.uk Language: English - Date: 2016-06-28 11:32:27 Marketing Direct marketing Advertising mail EMarketer Global marketing Online advertising Relationship marketing Market research Jan-Benedict Steenkamp Sustainability advertising