Kern’s / Ramón Mendiola / Heineken N.V. / ABC / Subsidiaries Balance S / Kraft / Norton / Auto Mercado / Florida Ice & Farm Company / Florida Ice & Farm Company S.A. / Pepsi bottling / Perimercados / FIFCO / Walmart / Miller Breweries / Total Capital / South African Breweries / McKinsey & Co. / Boston Consulting Group / /
Country
Germany / Nicaragua / Netherlands / Guatemala / Mexico / Honduras / El Salvador / United States / Panama / Canada / China / Costa Rica / /
Currency
USD / /
Event
Natural Disaster / M&A / Reorganization / /
Facility
Northwestern University / /
Holiday
New Year's Day / /
IndustryTerm
beverage / real estate investments / draconian traffic law / finance / beach hotel / value chain / real estate project / food / traffic law enforcing heavy fines / labor law / nationalized banking system / company management / corporate services / important beverage / environmental services / large retail chains / /
NaturalFeature
Segundo River / Pacific coast / /
Organization
Sales and Distribution Division / HR Department / Department of Human Resources / Éduc´Alcool / Department of Corporate Relations / Northwestern University´s Kellogg School / Center for Driving Education / civil society / World Economic Forum / Andrea M. Prado INCAE Business School / Ministry of Health / National Assembly / /
Person
Ramón Mendiola / Scarlet Pietri / José Pablo Montoya / Gisela Sánchez / John C. Ickis / Rolando Carvajal / Andrea M. Prado / Ximena García-Rada / /
Position
driver / Director of the Beverages Division / general manager / Director of Human Resources / producer / representative of the triple bottom line strategy / CEO / executive / avid tennis player / Director of Corporate Relations / Regional Vice President / /
FIFCO: Sustainability Champion John C. Ickis, Ximena García-Rada, and Andrea M. Prado INCAE Business School, Alajuela, Costa Rica ABSTRACT This case involves the efforts of Florida Ice & Farm (FIFCO), a