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Forestry / Environmentalism / Marketing / Sustainable products / Green marketing / Greenwashing / Environmental Choice Program / Environmentally friendly / TerraChoice Environmental Marketing Inc. / Environment / Ecolabelling / Sustainability


The ‘Six Sins of GreenwashingTM’ A Study of Environmental Claims in North American Consumer Markets A ‘Green Paper’ by TerraChoice Environmental Marketing Inc. (November 2007)
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Document Date: 2012-09-13 08:01:16

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File Size: 1,89 MB

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Company

TerraChoice Environmental Marketing Inc. / North American Consumer / /

Continent

North America / /

Event

Environmental Issue / /

IndustryTerm

individual products / healthier food choices / surveillance auditing / transportation / insulation products / energy-efficiency / home renovation products / consumer products / for78 products / share away from products / agricultural applications / lawn chemicals / lumber products / preferable products / care products / energy efficiency / manufacturing impacts / shortcut to “greener” products / chemical / cosmetic applications / chemicals / energy / /

Organization

International Organization for Standardization / Forest Stewardship Council / U.S Environmental Protection Agency / International Organization / U.S Federal Trade Commission / Consumers Union / Chlorine Free Products Association / /

Person

Green Seal / /

Position

General / dishwasher / Guard / /

Technology

Office technology / /

URL

www.greenseal.org / www.terrachoice.com/sixsinsofgreenwashing / www.ecologo.org / /

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