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California culture / SKYY vodka / Bitters / SKYY Spirits / Campari Group / Campari / Aperol / Cinzano / Jean-Marc XO Vodka / Distillation / Cuisine of the Western United States / Alcohol


FOR IMMEDIATE RELEASE SKYY® VODKA UNVEILS “WEST OF EXPECTED™” – NEW MARKETING CAMPAIGN ILLUMINATES BRAND’S PROGRESSIVE ORIGINS Teams with Venables Bell & Partners to Launch Creative Platform That Encourages Co
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Document Date: 2014-09-08 18:57:31


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City

SAN FRANCISCO / Seattle / Dallas / Boston / New York / Sesto San Giovanni / Las Vegas / Lawrenceburg / Los Angeles / Miami / Milwaukee / Chicago / /

Company

Venables Bell / eBay / Reebok / Phillips 66 Company / NBC / Russell / Google / YouTube / ESPN / Italian Stock Exchange / SKYY / Hulu / Campari America Campari America / Davide Campari-Milano S.p.A. / Campari America / Intel / Audi of America / Reuters / Twitter / Biscuit Filmworks / /

Continent

America / Europe / Americas / /

Country

Italy / Russia / United States / /

EntertainmentAwardEvent

Cannes / /

Event

M&A / /

Facility

Wild Turkey Distillery / /

IndustryTerm

tiny startup / owned subsidiary / distribution network / beverage sector / social media / online executions / liquor advertising clichés / /

NaturalFeature

Forty Creek / /

Organization

Marry / /

Person

Will McGinness / Kathleen Schuart / Mike Maguire / /

Position

Executive Creative Director / player / entrepreneur / engineer / bartender / Director / White Spirits and Cordials Marketing / /

Product

TNT / /

ProvinceOrState

New Jersey / Kentucky / California / /

URL

www.facebook.com/campariamerica / www.campariamerica.com / http /

SocialTag